About Rauci
Rauci is not your average copywriter Try finding a copywriter with a PhD, or an understanding of software engineering….
Rauci is Ross de Kretser, an engineer turned copywriter.
So what does Rauci give you?
On top of sharply honed writing skills, wit and creativity, underpinning all the work Rauci does is an ability to:
+ research your requirements and understand your business,
+ analyse this information in the context of the brief for the job at hand, and
+ distil the results into content appropriate to your market and communication medium.
All this means you get what you need, with minimum fuss.
More on Rauci
Ross de Kretser has over four years of experience writing copy for many leading Australian companies and across most of Australia's best-known magazines. From his engineering background, he has gained a wealth of experience in business and technical communication and presentations. He also has written and designed freelance contributions to the Good Weekend magazine and designed a range of greeting cards for Hallmark Cards Australia.
His first book, The Domestic Crime File, was released by Hardie Grant Publishing in October 2005.
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© Ross de Kretser 2004,
Created and maintained by Ross de Kretser,
Last updated: 31 / 10 / 2005 |